Caravan teamed up with Leadercast and Pixar to form an introduction for Ed Catmull’s keynote talks on his NY Times best selling book ‘Creativity Inc.’. We traveled to the Bay Area & LA to interview the top directors working at Pixar and Disney Animation Studios.
Although the film was originally created for the Leadercast event- Ed Catmull and the ‘Creativity Inc.’ team ended up using the piece as an opener on the remainder of his book tour in North America.
Here are what others in the creative industry have had to say about Ed:
“Many have attempted to formulate and categorize inspiration and creativity. What Ed Catmull shares instead is his astute experience that creativity isn’t strictly a well of ideas, but an alchemy of people. In Creativity, Inc. Ed reveals, with commonsense specificity and honesty, examples of how not to get in your own way and how to realize a creative coalescence of art, business, and innovation.” —George Lucas
“This is the best book ever written on what it takes to build a creative organization. It is the best because Catmull’s wisdom, modesty, and self-awareness fill every page. He shows how Pixar’s greatness results from connecting the specific little things they do (mostly things that anyone can do in any organization) to the big goal that drives everyone in the company: making films that make them feel proud of one another.” —Robert I. Sutton, Stanford professor and author of The No A**hole Rule and co-author of Scaling Up Excellence
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Additional Information:
Footage of Oscar Statuette used with permission from the Academy of Motion Picture Arts and Sciences. All Pixar and Disney Footage used with permission from Disney Animation Studios and Pixar Animation Studios respectively.
Caravan teamed up with Leadercast and Pixar to form an introduction for Ed Catmull’s keynote talks on his NY Times best selling book ‘Creativity Inc.’. We traveled to the Bay Area & LA to interview the top directors working at Pixar and Disney Animation Studios.
Although the film was originally created for the Leadercast event- Ed Catmull and the ‘Creativity Inc.’ team ended up using the piece as an opener on the remainder of his book tour in North America.
To help spotlight unique aspects of their Alternative Investments fund, Barings approached Caravan to partner in the crafting of a series of art-directed videos that would tell the story of the Private Equity and Real Assets portion of their investment strategy. This fund focuses on maximizing and at times blending Asset-Based Private Equity and Real Assets in eight different specialty sectors, with the videos specifically focusing on Aviation, Wireless Infrastructure,
The M2 is the most anticipated “driver’s car” of the year for BMW’s greatest fans. Interested drivers will look to this latest entry as an indication of future BMW M vehicles. Our objective was to use social channels to position the first-ever BMW M2 as proof that BMW still builds the Ultimate Driving Machine—cars that live up to the lofty expectations of driving enthusiasts.
What’s the best way to launch a car for enthusiasts who have been waiting years and live online?
Caravan partnered with Ryan Essmaker, Founder of ‘The Great Discontent’ to create a video to drive MailChimp’s upcoming campaign to recruit new talent.
MailChimp prides itself on a work culture of dedication, no-holds-barred creativity and respect. So when it came time to make a video to serve as the keystone of their recruiting process, we knew we had to represent those traits in a way that was undeniably authentic –
In early 2015, we had the opportunity to travel to California and document the incredible change that is happening within the Compton community. Aja Brown’s story is one of strength and perseverance. She is humble, approachable and has a great sense of humor. She is transforming her community one relationship at a time. This short documentary was played before her talk at Leadercast 2015.
RSC needed a new branded campaign for ‘Motor Medic’- a new product geared towards male car enthusiasts. Caravan partnered with the Theory House creative team to tackle this campaign and bring the product to life.
We were absolutely excited when approached by Leadercast, the world’s largest leadership summit, to create a video for the 2014 conference. If you aren’t familiar, Leadercast is held on one day each year and is broadcast worldwide and into companies such as Apple and Motorola, with over 600 simulcasts in 40 countries. This year, they also feature speakers such as Archbishop Desmond Tutu, former First Lady Laura Bush and Dr. Henry Cloud and describe their content style as epic,
As our partner, Comporium, prepared to market its business services products, we wanted to give them something different than what we’d produced in the past. It had to be instantly friendly, clearly reliable and build the foundation for their upcoming advertising strategy. Thanks to our strong relationship with the client, we were given full creative direction over the project, including script, storyboards, design and animation. We also commissioned an original score and lead sound design.
It’s rare to be invited to help craft a brand vision from the very beginning of a company’s existence, but that is exactly the opportunity Socialtopias offered us when they approached our team to create a series of marketing videos for their brand’s upcoming launch.
The task was to inspire an audience to get the most out of their weekend adventures by using the nightlife connection app, Socialtopias. In addition,