Seagate asked us to partner with them to tell the story of The Cloud. Yes, that “Cloud”. The thing all your pictures go to, the reason you don’t need to save all your documents on flash drives, that magical thing that seems to power our lives these days. While we all interact with the Cloud everyday, it’s not something we think about a lot. This was a great opportunity for us to take a complex process / technology and turn it into a simple visual journey through the Cloud. In the end, the Cloud is, incredibly, just a lot A LOT of hard drives.
Seagate asked us to partner with them to tell the story of The Cloud. Yes, that “Cloud”. The thing all your pictures go to, the reason you don’t need to save all your documents on flash drives, that magical thing that seems to power our lives these days. While we all interact with the Cloud everyday, it’s not something we think about a lot. This was a great opportunity for us to take a complex process / technology and turn it into a simple visual journey through the Cloud.
This short animation served as an opener for Malala Yousafzai at Leadercast 2015. Her story is one of courage, perseverance and heart. We were honored to be a part of crafting her introduction for the Leadercast audience. The opening lines were taken from her original writings for BBC Urdu, which she wrote while she was 11 years old, and the audio from the piece is an excerpt from an address Malala made at the United Nations in 2013.
Alongside the creative team at LGA, we produced a series of personal stories of RSM team-members as they shared their journey into the world of business finance. Each interview provides insight into the value that individuals bring to the RSM team through their unique perspectives and backgrounds.
From the beginning, we knew that we wanted to integrate illustration and animation with live-action interview. The animated imagery would serve to connect the storyteller with the memories they were recounting,
To help spotlight unique aspects of their Alternative Investments fund, Barings approached Caravan to partner in the crafting of a series of art-directed videos that would tell the story of the Private Equity and Real Assets portion of their investment strategy. This fund focuses on maximizing and at times blending Asset-Based Private Equity and Real Assets in eight different specialty sectors, with the videos specifically focusing on Aviation, Wireless Infrastructure,
Seagate approached Caravan to help them craft a series of videos that would introduce the world to the upcoming release of their newest hard drive technology: HAMR, Heat Assisted Magnetic Recording. Nothing invigorates our team more than the challenge of taking complex ideas and presenting them in a clear, concise and compelling manner. In this case, we were tasked with presenting enough technical information for our viewer to understand how HAMR works while posing the answer to why HAMR exists by developing a story that would highlight the human side Seagate’s innovation.
As our partner, Comporium, prepared to market its business services products, we wanted to give them something different than what we’d produced in the past. It had to be instantly friendly, clearly reliable and build the foundation for their upcoming advertising strategy. Thanks to our strong relationship with the client, we were given full creative direction over the project, including script, storyboards, design and animation. We also commissioned an original score and lead sound design.